Marketing Connections for Child Care Centers

Links to key child care business websites and organizations.

Here is a comprehensive listing of websites and organizations that can assist your marketing efforts. We do our best to keep these links current but some links may no longer be active. First Children’s Finance does not endorse or recommend any information you may receive from the websites and organizations listed here.

For state specific information:

Minnesota
Iowa
Michigan
North Dakota
South Dakota

Child Care Organizations

National Association of Child Care Resource and Referral Agencies
Links to your state and local child care resource and referral agency that will refer parents to your program and offers training and other services for providers. Since your local agency is often the major source of referrals to your program, you will want to update your listing on a regular basis.

Government Agencies

Quality Rating and Improvement System (QRIS)
This program awards quality rating to child care centers who meet a set of defined program standards. This site contains contact information for the more than 20 states that offer this program.

Small Business Administration Women’s Business Centers
This link identifies the local offices of this federal program that offers business training, counseling and other resources to help women grow their business.

State Child Care and Development Funds State contacts for the program that assists low income families with child care costs. Contact them if you want to promote your program to subsidized families.